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Recently, I completed a “brand refresh” – if you will – to better reflect Ascend and its offerings. With these changes still fresh on my mind, I’m eager to walk through the key elements that make up effective branding. Branding is more than just a logo or a set of colors – it’s a comprehensive […]

Branding 101 – Three Essential Guidelines to Boost Your Branding

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In today’s digital age, having a strong social media presence is essential for small businesses looking to connect with their audience and drive growth. However, without a well-defined strategy in place, navigating the world of social media can feel overwhelming. In this beginner’s guide, we’ll explore the fundamentals of developing a successful social media strategy […]

A Beginner’s Guide: Refining Your Social Media Strategy

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Welcome to a new month & fresh start! I don’t know about you, but there’s something extra motivating about a new month beginning on a Monday. In this guide, I’ll share with you tangible tips and tricks to maximize your efficiency in ideating, creating, editing, and posting content throughout the month. Let’s dive in and […]

Mastering Monthly Content Planning: Your Guide to April Success